line extension

line extension
/'laɪn ɪkˌstenʃən/ noun
the adding of another product to a product line

Marketing dictionary in english. 2015.

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  • line extension — ˈline exˌtension noun [countable, uncountable] MARKETING when a company adds a new product to its range in a way that takes advantage of the popularity of its existing products: • Line extension makes financial sense for example, starting to sell …   Financial and business terms

  • Line Extension — Die Artikel Imagetransfer und Markentransfer überschneiden sich thematisch. Hilf mit, die Artikel besser voneinander abzugrenzen oder zu vereinigen. Beteilige dich dazu an der Diskussion über diese Überschneidungen. Bitte entferne diesen Baustein …   Deutsch Wikipedia

  • Line Extension — Ausweitung des ⇡ Absatzprogramms eines Unternehmens durch ⇡ Produktdifferenzierung bzw. Vertiefung des Sortiments. Ziel ist der Transfer von bestehenden Images von ⇡ Dachmarken auf Markenfamilien. Gefahren besteht in der Kannibalisierung der… …   Lexikon der Economics

  • Jubilee Line Extension — The Jubilee line extension is the extension of the London Underground Jubilee line from Green Park to Stratford, through south and east London. An eastward extension of the Jubilee line was first proposed in the 1970s and a modified route was… …   Wikipedia

  • Northern line extension to Battersea — If the extension is built, a redeveloped Battersea Power Station will be the new terminus for via Charing Cross trains …   Wikipedia

  • Bakerloo line extension to Camberwell — The Bakerloo line extension to Camberwell is a proposed extension of the London Underground to Camberwell in South London by extending the Bakerloo line to Camberwell from Elephant Castle. It was due to be built in the late 1940s, but the project …   Wikipedia

  • North/Red Line Extension (METRORail) —      North/Red Line Extension Overview Type Light rail System METRORail Status Construction in progress …   Wikipedia

  • Blue Line Extension/Northeast Corridor (LYNX) — Infobox rail line name = LYNX Northeast Corridor image width = caption = type = Light rail system = LYNX Rapid Transit Services locale = Charlotte Mecklenburg, North Carolina start = 9th Street (south) end = I 485/North Tryon (north) stations =… …   Wikipedia

  • product line extension — UK US noun (also line extension, also category extension) MARKETING, COMMERCE ► [C or U] (also product line stretching) the addition of a product or service with different features, sizes, prices, etc., to an existing range of products: »The… …   Financial and business terms

  • Multi-Line Extension telephone — This article refers to a specific series of historic telephones. For multi line phone systems in general, see private branch exchange or key telephone system. A Multi Line Extension, or MLX telephone, is a no longer manufactured series of digital …   Wikipedia

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